MAGJAK SOLUTION EMPOWERS PITNEY BOWES SALES REPS TO CREATE BROCHURES ONLINE FOR INDIVIDUAL CLIENTS

WESTCHESTER, August 2006. Pitney Bowes is the world leader in production mailing systems. They faced a very unique challenge: satisfy the demand of 150 of their own nationwide sales reps searching for a better way to speak to their customers both individually and promptly. As a trusted partner, Magjak created a breakthrough solution for Pitney Bowes by designing a web-to-print system that empowered Pitney Bowes reps to build customized brochures online in a matter or minutes. Sales reps are able to choose specific equipment as well as enter their direct contact information.

Leveraging and integrating its expertise in variable data technology, digital printing and web-to-print workflows, Magjak’s solution lets Pitney Bowes sales reps to electronically custom tailor brochures online to respond to an individual client’s needs. The solution is not only simple and effective, but also allows sales reps to personalize print presentations and collateral for greater sales impact.

“The ability to customize brochures online for individual clients underscores Pitney Bowes’ own expertise in Digital Document Delivery,” says Bruce Browning. “It not only saves time and money for Pitney Bowes and strengthens the impact of marketing collateral, but also sends the message that DMT walks the talk about digitizing business processes.”

For additional information or to put your sales & marketing collateral online, please contact Bruce Browning, President, Magjak, 114 Pearl Street, Port Chester, NY 10573. Tel: 914.939.8800 or Email: Bruce.browning@magjak.com

About Pitney Bowes
Pitney Bowes offers mailstream software, hardware, services and solutions to help companies create, produce, distribute and manage their mail, documents and packages. Once known as the postage meter company, today Pitney Bowes does business in more than 185 countries and serves more than two million businesses of all sizes through dealer and direct operations. Pitney Bowes’ software, hardware and services integrate physical and digital communications for streamlined operations, enhanced remote commerce, precision marketing, clean and accessible data and more efficient transactions.

About Magjak
Magjak is an award-winning direct marketing and production organization, specializing in one-to-one communications. As a leader in creating breakthrough direct marketing and print-production solutions for customers across the country, Magjak integrates everything from one-to-one marketing methods to customized web-to-print portals to award-winning printing technologies that enable customers to target and reach their customers with customized, highly relevant messages that produce bottom line results.