Our Work
Concordia College
Concordia College turned to Magjak to assist in increasing attendance of prospective students to specific campus recruitment events as a means of increasing admissions.
Program Snapshot:
Magjak created a variable data mailing targeted to over 2,000 local candidates. Prospective students were encouraged to respond by sending in a pre-filled in business reply card. Variable items within the mailer included:
- “Program of interest” text on the front
- Text on the back of the mailer
- A personalized gift certificate
- Pre-filled in business reply card for ease of response
Services Provided
- Variable data printing
- Print on-demand
- Custom perforated paper
Results
According to the customer, they achieved the “best attendance ever” to their event; 40 of the 45 families that attended the open house were a direct result of the mailing.